According to UNICEF (State of the World’s Children, 2008), “Every day, on average, more than 26,000 children under the age of five die around the world, mostly from preventable causes.

Greg Darlington, Vice President of Marketing for Nu Skin, accepts the Bravo Humanitarian Award at the DSN Global 100 Celebration held in April.

ViSalus Co-founders Ryan Blair, Nick Sarnicola and Blake Mallen, along with Robert Goergen Jr. and Todd Goergen, accept the Bravo Growth Award at the DSN Global 100 Celebration held in April.

Doug DeVos, President of Amway, accepts the Bravo Leadership Award at the DSN Global 100 Celebration held in April.

Quick, think of a product that is used by virtually every consumer and every business in North America. Got it? Energy, right? Energy fuels appliances, lights homes and powers equipment to make products.

When I think about what differentiates direct selling from other methods of business, one principle comes to mind: service. As corporate representatives, we exist to serve our business builders and our customers.