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And now it’s time for your road to lead back to your friends and colleagues to explore the transformation of the direct selling business model at DSA ENGAGE 2022: Conversion Immersion in Boca Raton, FL, from June 5-7, 2022.
As the industry turned to virtual events in place of their traditional in-person conventions during the height of the pandemic, many companies reported increased engagement and higher viral share among attendees. Sales often increased as well, as participants were free to shop instead of travel or commute during the event’s final sessions. But a new […]
A study conducted earlier this year by Oracle and CRM Essentials illustrated how social media influencers have become a trusted source for consumers seeking to purchase or discover opinions about a product.
Success is about results. And results are frequently measured by numbers. I thought it helpful to look at some of the numbers surrounding DSA’s self-regulatory program—the Direct Selling Regulatory Council (DSSRC).
The past two years and counting have been inordinately challenging for small business owners, but even amid these struggles, an overwhelming majority of these entrepreneurs (74.8%) reported being somewhat or very happy.
Celebrating our individual company achievements contributes to a stronger direct selling channel. But as we vigorously reach out to one another to share our accomplishments, the message of our values and our commitment to forging a new, modernized direct selling far too infrequently reaches beyond our channel.
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