When they launched nearly ten years ago, ASEA married the highly personal and culturally infused aspects of direct selling to a traditional, Fortune 50 corporate strategic planning structure. The mission: Take a revolutionary cellular health product to the masses worldwide.   ASEA Founded: 2009 Headquarters: Pleasant Grove, UT Top Executive: Tyler Norton, Founder/Chairman of the Board; […]

For Kyäni founders Kirk Hansen, Jim Hansen and Carl Taylor, the direct selling channel was new territory, much like the vast, untouched landscape that produces the wild Alaskan blueberry, an essential ingredient to Kyäni’s Triangle of Health flagship products. KYÄNI Founded: 2007 Headquarters: Idaho Falls, Idaho Top Executive: Founders Kirk Hansen, Jim Hansen and Carl Taylor; […]

Ten candles on a cake marks much more than the passing of time. Those 10 candles represent 10 years of firsts, lessons learned, growing pains, and, perhaps most importantly, an eagerness for what’s next. Whether we’re talking about 10 years of life or 10 years in business, a decade is definitely something to celebrate.   […]

When Brian Underwood saw how his high school basketball coach utilized his platform to create a second stream of income as a distributor for a direct selling company that was many times his coaching salary, that was it; he was hooked. PRÜVIT Founded: 2015 Headquarters: Melissa, Texas Top Executive: Brian Underwood, Founder and CEO Products: Health and Wellness […]

Immunotec has quite a compelling story to tell. Its 20-year history is rooted in groundbreaking scientific research and product innovation, which began 40 years ago in Canada. Immunotec Founded: 1996 Headquarters: Vaudreuil-Dorion, Canada Top Executive: CEO, Mauricio Domenzain 2017 Revenue: $101.5 Million Products: Immune-Boosting Supplements But the story isn’t over—by a longshot, according to new CEO Mauricio Domenzain. A […]

In their first month of business, 4Life Research founders David and Bianca Lisonbee made $254 in sales. Today that would buy only about six containers of 4Life Transfer Factor Classic supplements. 4Life Research Founded: 1998 Headquarters: Sandy, Utah Top Executive: President and CEO Danny Lee 2016 Revenue: $316 Million Products: Cell-Based Health and Wellness. In 2017, their sales were $316 […]