International social selling company VIIVA announced it has amassed $66 million in sales in its first year. VIIVA, which is headquartered in Lehi, Utah, launched in the United States in October 2019. The company introduced five new products in five months, with an emphasis in anti-aging “To reach $66 million in sales in our first […]

LifeVantage Corporation reported a slight decline of 2.5 percent in revenue for its first quarter ended September 30, 2020. The company reported revenue of $54.8 million, a decline of 2.5% from the prior year period, largely reflecting the lack of an Elite Academy event not replicated during the first quarter of fiscal 2021. Revenue in the Americas for the first quarter decreased 3.7 […]

Natural Health Trends Corp., a direct-selling company that markets under the NHT Global brand, announced revenue decreased 14 percent for the third quarter ended September 30, 2020. Revenue of $14.1 million compared to $16.4 million in the second quarter of 2020 and decreased 17 percent compared to $17.0 million in the third quarter of 2019. […]

Medifast, Inc. reported revenue increased 42.8 percent for the third quarter ended September 30, 2020. Third quarter revenue increased was $271.5 million compared to $190.1 million for the third quarter of 2019. OPTAVIA-branded products represented 83.0 percent of consumable units sold for the third quarter compared to 78.0 percent for the same period a year ago. The total number of active earning OPTAVIA Coaches […]

doTERRA announced a donation of 21,000 backpacks to 18 Utah schools and community centers. The backpacks will empower local leaders to better sustain program activities and support individual students and community needs. Among the organizations that received the backpacks are Lifting Hands International, Tabitha’s Way Food Bank, Granite Education Foundation, Alpine School District Foundation, South […]

Young Living’s Chief Science Officer Dr. R. Michael Buch was honored with a gold Golden Bridge Award during the 12th Annual 2020 Golden Bridge Business and Innovation Awards®. Dr. Buch won gold for Product Development Executive of the Year. According to the company, he has been crucial in developing Young Living’s exacting standards, resulting in […]

Tupperware Brands announced its commitment to remain in the Orlando area. The company closed on a long-term sale-leaseback agreement with O’Connor Capital Partners for approximately 41 acres of land on which Tupperware Brands’ headquarters is located. The transaction transferred approximately 108 acres and is the first of two transactions to finalize Tupperware’s sale of the company’s remaining land […]

Medical Marijuana, Inc. announced that its subsidiary Kannaway® has officially entered the U.S. cannabinol (CBN) market with the release of two new CBN isolate products. Not to be confused with cannabidiol (CBD), which has gained significant popularity over the past few years, CBN is another non-psychoactive cannabinoid found in the cannabis plant. Like the company’s full-spectrum CBD products, […]

Medifast, Inc. announced it was ranked second on FORTUNE© Magazine’s list of the top 100 Fastest-Growing Companies. FORTUNE’s 2020 100 Fastest-Growing Companies list measures and ranks corporations by revenue growth rate, EPS growth rate and three-year annualized total return for the period ending June 30, 2020. The publication positions the list as an indicator of forces driving the […]

These days have weighed heavily on Americans’ hearts, regardless of geographic location, family heritage, political persuasion, or socioeconomic background. As leaders in direct selling know, our industry has borne witness to so much. Across the generations of direct sellers—from the Yankee salesman days to the virtual social selling parties of the COVID-19 era—we have innovated, […]

It is November, and we are quickly approaching the end of a year like no other! While 2020 will be reflected as a year of adversity, challenges and a pandemic, it should also be noted as a year of renewed interest and growth in the channel. The goal for this issue of DSN is to […]

How top industry executives predict the channel will transform in the new year and why the industry will never be the same. Seeing 2020 in the rearview mirror will be a relief for many. The year of the pandemic has been a lot of things. From stay-at-home orders to record-setting hurricanes and wildfires, the year […]