Nature’s Sunshine Products, Inc. announced a new partnership with the mountain race Cirque Series for 2025-2027. The company will provide on-site athlete support including nutrition options for performance and recovery, prizes, interactivity and more.
Established by skier Julian Carr in 2015, the race series includes high elevation trails, summits and what it calls “quad-busting descents.” The race will also feature a mountainside celebration finale complete with music, vendors, food and beverage options, award ceremonies and giveaways.
“We’re honored to team up with this exciting organization as Title Sponsor, to champion athletes exemplifying resilience and strength,” said Kevin Fuller, Nature’s Sunshine Global Chief Marketing Officer. “Together we’re committed to empowering people to live bigger, naturally—and to embrace the adventure of each mountain ahead.”