Viridian Report Earns Go Green Advertising Award
Viridian’s 2015 Sustainability Report earned the energy provider top honors in this year’s Go Green Advertising Awards.
The national competition recognizes excellence in marketing and promoting green-themed, eco-friendly products and services, such as Viridian’s responsible electricity and natural gas offerings. Gold, silver and bronze winners are selected on the basis of creativity, design, knowledge transfer and the overall quality of the work.
Viridian received a gold award for its 2015 Sustainability Report, which shows the company’s collective impact in helping customers avoid more than 7 billion pounds of carbon emissions. The energy provider has voluntarily published its report each year, going back to Viridian’s founding in 2009.
“Our Sustainability Report is a celebration of all we’ve accomplished and signifies who we are as a company,” Cami Boehme, Viridian COO, told DSN. “All species, big and small, are interconnected. This report allows us to see the big picture and helps demonstrate how we at Viridian are doing our part to make a difference.”
In the Go Green Advertising Awards, Viridian was recognized for providing substantive and complex information in a clear, engaging style. The report describes Viridian’s carbon emission impact, which equates to recycling 50.5 billion 2-liter plastic bottles, as well as service projects, such as planting 5,000 trees in five years. The company also discloses each Renewable Energy Certificate and carbon offset purchased.
