In an online survey conducted by the Direct Selling Association for the United Kingdom, 29% of direct selling consultants working with DSA member companies reported that financial pressures and the rising cost of living sparked their interest in direct selling, with half a million launching their businesses in the last two years. 

New data from the UK Direct Selling Association (DSA) highlights a significant increase in the number of people joining direct selling brands during the first quarter of 2023. During this time, there was a 36.4% boost, which the association attributes primarily to the pressures of inflation, the rising cost of living and the need for people to find flexible ways to increase their household income.