More than 1,000 independent salespeople have joined the United Kingdom Direct Selling Association (UK DSA) Social Selling Academy, which provides information and education for people running their own direct selling or direct-to-consumer (D2C) business through an online platform or mobile app.

The debate about what direct selling is and isn’t continues to evolve. As a channel, we have an immediate opportunity to redefine the business model and control the narrative. But do we know what we want to say?

The Direct Selling Association (DSA) in the UK announced what it is calling a “major rebrand” as it moves to include direct to consumer (D2C) retail in the UK. DSA membership will now be open to D2C retailers and affiliate marketing brands in addition to its existing 50 direct selling company members representing half a million independent sales representatives.

The Direct Selling Association within the United Kingdom (DSA UK) announced the launch of a campaign that would push for widespread adoption of the industry Codes of Conduct in the UK. The association described the campaign as “urgent” in the wake of significant earnings increases by distributors.

In an online survey conducted by the Direct Selling Association for the United Kingdom, 29% of direct selling consultants working with DSA member companies reported that financial pressures and the rising cost of living sparked their interest in direct selling, with half a million launching their businesses in the last two years. 

New data from the UK Direct Selling Association (DSA) highlights a significant increase in the number of people joining direct selling brands during the first quarter of 2023. During this time, there was a 36.4% boost, which the association attributes primarily to the pressures of inflation, the rising cost of living and the need for people to find flexible ways to increase their household income.

It was another record year for the direct selling industry, which garnered $192.9 billion (constant U.S. dollars) in estimated retail sales globally in 2018—a 1.2 percent increase over 2017—and produced 24 Billion Dollar Markets, according to research by the World Federation of Direct Selling Associations (WFDSA), its partner DSAs and direct selling companies around the […]