Posts Tagged ‘Poland’

Billion Dollar Markets

Billion Dollar Markets

It was another record year for the direct selling industry, which garnered $192.9 billion (constant U.S. dollars) in estimated retail sales globally in 2018—a 1.2 percent increase over 2017—and produced 24 Billion Dollar Markets, according to research by the World Federation of Direct Selling Associations (WFDSA), its partner DSAs and direct selling companies around the…

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Seldia Releases New Survey on European Direct Sellers

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Seldia, the European Direct Selling Association, recently released a new survey on direct sellers in the European Union. Seldia commissioned Ipsos, a Paris-based global market research firm, to conduct a socio-economic study on the direct selling salesforce. This is the first such report in the last 10 years to cover the makeup and motivation of…

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Billion Dollar Markets

Record global sales, China inches closer to eclipsing the U.S., and emerging markets gain strength. In 2017, global direct selling recorded US$189.6 billion (2017 constant U.S. dollars) in estimated retail sales—a 1.6 percent increase over 2016. — and up nearly $20 billion since 2014, resulting in a 3.7% compound annual growth rate over the 3-year period…

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European Cosmetics and Personal Care Market Grew by 1.3% in 2017

Europe Map

The U.S. Direct Selling Association reported in its annual “Growth and Outlook Report” released last month that retail sales of beauty and personal care products in the U.S. slightly declined in 2017, coming in fourth in percentage sales by product category behind wellness, services and home & family care. In Europe, however, 2017 sales of cosmetics and personal care products…

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Global Good: Why Direct Selling Succeeds Beyond Our Borders

In this issue: List of Top 100 Companies DSN Welcomes Executives and Guests to its Global 100 Evening of Celebration Global Good: Why Direct Selling Succeeds Beyond Our Borders 5 Best Practices for Making It Work in the Global Market Frequently Asked Questions about the Global 100 Ranking Bravo Legacy Award: D. Gary Young: A…

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Oriflame Sales Up 14% for Q4, 11% for Full-Year 2017

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Oriflame Cosmetics, a Switzerland-based seller of beauty products, has reported financial results for the fourth quarter and full year ended December 31, 2017. For the three months ended December 31, local currency sales increased by 14 percent, slightly impacted by positive timing. Euro sales increased by 7 percent to €380.1 million (€355.1 million). The number…

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Vorwerk’s Thermomix Wins Top German Marketing Award

Vorwerk, the Wuppertal, Germany-based seller of household products, won top honors during the recent 44th German Marketing Day. The company received the German Marketing Award 2017 for its Thermomix product, which was first introduced in the 1970s. Thermomix’s overall marketing performance, sales and customer interaction across all communications channels helped it to beat out contenders…

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