Across the channel, companies and distributors are experimenting with AI-generated captions, graphics and social posts. The result is often more content—but not necessarily more productivity. In many cases, distributors sound increasingly similar, social feeds feel repetitive and audiences are becoming less responsive to templated messaging. The issue is not that AI lacks value. It’s that most organizations are applying it at the wrong stage of the distributor journey. The most important problem in direct selling is not content creation. It’s activation.

Nowsite, a leader in sales enablement for the direct selling industry, has continued its strategic partnerships with direct selling companies. Nowsite announced the addition of partnerships with LifeWave, ACN and Nikken.

Direct Selling University’s (DSU) Fall 2025 event was an electrifying blend of innovation, inspiration and industry connection, welcoming hundreds of leaders from across the channel to explore cutting-edge trends and come together to chart the future of the industry.

Nowsite, the leading AI-powered marketing platform for the direct selling industry, today announced that Shellie Sullivan has joined the company’s executive leadership team as Chief Growth Officer. This appointment marks a major milestone in Nowsite’s continued expansion as it scales its impact across the global direct selling community.

Nowsite, a global leader in AI-driven marketing and sales automation, has announced the launch of a revolutionary free app designed specifically for direct selling companies and network marketers.

The impact of artificial intelligence took center stage at DSU Spring 2025. As one of four breakout sessions at Direct Selling University Spring 2025, the AI Workshop, hosted by DSU Founder and CEO Stuart Johnson, remained a highlight, blending corporate and third-party perspectives on AI’s practical applications. Featured speakers included Peter Griscom (Mannatech), Deb Bursley […]

With more than 100,000 users across 130 countries and in more than 100 languages, Nowsite has enjoyed impressive 80% year-over-year growth and continues to gain momentum among top distributors and corporate partners.