MONAT® Global recently announced it has named direct selling industry veteran Lela Russo as vice president of Marketing. “Lela will play a vital role in supporting our ambitious growth,” said President Stuart MacMillan. “Her experience in our industry will provide valuable insight to support our fast-growing line of products, which will ultimately aid in MONAT’s strategy for continued […]

The global hair care market is expected to reach approximately $110.70 billion in 2024. According to a new report by Zion Market Research titled “Hair Care Market by Product and by Distribution Channel: Global Industry Perspective, Comprehensive Analysis, and Forecast, 2017–2024,” the market was valued at around $89.08 billion in 2017 and is expected to […]

How many of us DVR our favorite television shows because we don’t want to be bothered with ads? Or click the “x” on those pop-up screens telling us about limited-time offers? What about the ads displayed on billboards, on the sides of buses, in the subway, the grocery store and sporting events? When advertising pervades […]

MONAT® Global, a multinational manufacturer and distributor of hair care products, recently introduced a new Advanced Hydrating System infused with REJUVENIQE S™, a next-generation, super-activated oil that delivers enhanced hydration to the hair and scalp. “We understand that the first line of defense against dry, lifeless hair is a powerful, natural moisturizer,” said Stuart MacMillan, president of […]

MONAT Gratitude, the philanthropic movement behind MONAT® Global, a multinational manufacturer and distributor of premium hair care products, donated $107,000 to four nonprofits that help veterans. Representatives from two of the nonprofits, The Wounded Warrior Project and The 22 Project, were in attendance at MONAT’s Palooza 2018 to receive the donation. The funds for this donation were raised through MONAT’s […]

In this issue: List of Top 100 Companies DSN Welcomes Executives and Guests to its Global 100 Evening of Celebration Global Good: Why Direct Selling Succeeds Beyond Our Borders 5 Best Practices for Making It Work in the Global Market Frequently Asked Questions about the Global 100 Ranking Bravo Legacy Award: D. Gary Young: A […]

Whether it’s a presentation during an in-home gathering, an impromptu meeting over coffee after work, a Facebook party or something else, direct selling representatives have more options than ever for sharing their respective products and business opportunities. What is it that moves a prospect to become a trialist and, ultimately, a customer? Clearly, the seller’s […]

Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct Selling Bringing Gender Parity to Direct Selling  Advocating for the Direct Selling Community  Navigating the Millennial-Driven World Sticking to a Winning Business Model Leading with Passion and Commitment Launching New Products and Segments Recruiting and […]

Click here to order the November 2017 issue in which this article appeared. Monat Global Founded: 2014 Headquarters: Miami, Florida Top Executives: Chairman and Founder Luis Urdaneta; CEO Ray Urdaneta; and President Stuart MacMillan Products: Anti-Aging Hair Care “What has made you so successful?” It’s a question he hears frequently, says Ray Urdaneta, CEO of anti-aging hair care brand MONAT, and […]

Doral, Florida-based MONAT Global welcomed 3,000 of its Market Partners and guests to Las Vegas the first week of October as the company celebrated its third anniversary and began its fourth year in style. “All of the Market Partners attending earned this incentive trip for helping make us one of the fastest growing brands in […]

In the past month, three natural disasters have struck North America and the Caribbean, killing hundreds of people and causing property damage amounting to billions of dollars. Many people in the direct selling community, particularly those in Texas and Florida, were affected by these horrific events. During the last week of August, Hurricane Harvey devastated […]