Tupperware Brands Corporation announced that its products will now be available for purchase at all Macy’s stores nationwide and on Macys.com. This retail partnership is another step in the brand’s new omnichannel strategy to expand its customer reach.

They may not be losing the war, but traditional American retailers sure are taking a beating in battle. Forbes has reported that malls and shopping centers lost more than 10,000 stores in 2017, “perhaps the worst year on record,” wrote Ben Gamse, Market Research Manager for the U.S. Direct Selling Association (DSA), in our July issue. […]