In direct selling, change isn’t simply a strategic decision made in a boardroom. It’s something experienced by thousands of independent entrepreneurs whose businesses, confidence and income are tied to the decisions we make as corporate leaders. That’s why I’ve come to believe that the greatest challenge facing our industry isn’t learning how to innovate. It’s learning how to build organizations that can absorb change without losing trust.

Launched in October 2024 by Founder Justin Prince alongside Co-Founders Truman Hunt, Justin Serra, Robert Finigan, Tyler Whitehead and Mark Bartlett, MAKE Wellness has captured the attention of health and wellness entrepreneurs and customers. The company’s stellar success has captured our attention, too. With revenue of $104M in its first full year in business, MAKE Wellness is a deserving recipient of the Bravo Growth Award.

Nutrition company MAKE Wellness announced that its sales have exceeded $100 million. Achieving this milestone in its first year of operations, MAKE Wellness also sold more than one million products and served more than 150,000 customers.