In Sao Paulo, Brazil, Grupo Hinode announced to 10,000 people in attendance at its international convention that it will be shifting its positioning to merge both its national and international brand. This shift is made in part to strengthen its presence in Brazil and Latin America, while remaining active in Bolivia, Chile, Colombia, Ecuador, Mexico, Peru and Paraguay.
The Hinode Group announced its plans for future international expansion, including Chile and Paraguay before the end of 2021. The company already has a strong Latin American presence, with operations in Bolivia, Colombia, Ecuador, Mexico and Peru. “Our plan is to be present in 30 countries by 2030, as sales in our international markets grew […]
Grupo Hinode’s BELIEVE International Convention, broadcast live on the brand’s YouTube channel, HinodeTV, attracted more than 200,000 remote unique viewers across Brazil, Bolivia, Colombia, Ecuador, Mexico and Peru. The virtual event was viewed more than 600,000 times throughout the weekend of the February event, and included the use of giant LED screens, drones, cranes and […]