If you’re too spread out and trying to accomplish too many things, you’re setting yourself—and your team—up for a lot of frustration. If you were to ask 10 middle managers at your company what your organization’s top three priorities were, would all 10 give you the same answers? Or would those answers vary wildly? This […]

People United Reaching Everyone takes the Hi-Act to new growth. PURE Founded: 2008 Headquarters: Frisco, Texas Top Executive: Daren Hogge, CEO | Dae Geun Jung, Founder & Chairman of the Board Products: Health and Wellness According to the dictionary, evolve means “to come forth gradually into being.” This seems to sum up the path PURE: People United […]

Low cost and fancy filters and features fool us into thinking everyone’s a professional designer. You’ve spent serious money for quality research and production teams. You’re sparing no expense to hire the best minds for your executive team. You pay big dollars for technology expertise. But your intern is shooting video at your national conference […]

Whether or not there’s such a thing as bad publicity has been a matter of various opinions for decades. There’s less disagreement, however, about whether a company facing negative press should respond to the media’s challenges. Media relations professionals to whom Direct Selling News posed the question “When do you meet criticism head on, and […]

After months of negotiations, a new trade pact has been reached for the North American regional market. The U.S. Mexico Canada Agreement (USMCA) renews and modernizes the existing trade relationship between the three countries. It is one of the largest multi-lateral trade agreements, worth $25 trillion today, three times the market value when NAFTA was […]

Feeling Scared? Go Anyway. While comfort may beckon us, choosing courage will always be in route to impact. In 2015, Inc. magazine recognized Noonday Collection as one of the fastest growing companies in America. But years earlier, Jessica Honegger stood in the pawnshop in Austin, Texas and handed over her grandmother’s jewelry to bootstrap her […]

Are you as strategic as you could be? Helping people get more of the results they want by being more strategic in every area of their lives, both personally and professionally, is an everyday occurrence for me. Being more strategic (or, in other words, thinking smarter) is a powerful concept. You can be more strategic about […]

When I worked at my first job on the Hill, I had the privilege of working with Neil Offen, the DSA’s president at the time. He was kind enough to help young staffers envision where our professional lives would lead. He encouraged us to become involved in the American Society of Association Executives (ASAE). Years […]

Creating brand experiences gives the field a sense of pride, experience, and validation for the brand they are helping create. Developing a brand is much more than just a logo or tagline. According to Marty Neumeier, author of The Dictionary of Brand, a brand is “all the interactions people have with a product, service, or organization.” One […]

Technology is helping more people feel connected to a larger purpose. Events will always be a driving force for growth and belief building. While the benefits of training motivation and culture are at the core of events, they generate some impressive, tangible growth numbers. Some companies are augmenting live events with some of the latest technology […]

One of the ways direct sellers can compete in the marketplace is to consistently provide value. Video may be king on the Internet, but sharing your expertise and adding value via a company blog is still a massively popular and effective brand builder in letting people know about your mission, values, and your expertise and […]

Glossy, a beauty blog that explores fashion and beauty through the lens of technology, recently keyed in on a few direct sellers who are taking innovative approaches to peer-to-peer selling. A recent Glossy article mentioned Beautycounter, New Avon and Avon Products Inc., all three of which have launched new initiatives in the past year to enhance the […]