Defy the odds and survive. That was the theme of Scentsy’s earliest days, President and Interim CEO Dan Orchard said. When the company launched in 2004, its founders and co-owners Heidi and Orville Thompson deeply believed in the value of their products—but they were also deeply in debt.

Scentsy will announce its new partnership with the Wassmuth Center for Human Rights, a nonpolitical institution that promotes human dignity and combats intolerance and hatred, during a virtual groundbreaking ceremony on November 18 in Boise, Idaho.

Scentsy Co-Ceos Orville and Heidi Thompson will relocate to London, England to serve as mission president for The Church of Jesus Christ of Latter-day Saints beginning summer of 2021 until June 2024. Current Scentsy President Dan Orchard will be promoted to interim CEO and will assume primary responsibility for the company’s operations during their absence. […]

To gain perspective and understanding about what’s around the corner for 2021, it seemed prudent to profile some 2020 direct selling outliers. Here, eight executives reflect on a year that sometimes delivered unexpected and rapid increases in sales and growth for their companies, despite less-than-optimal pandemic conditions that caused pain and recession-like contractions for so many […]

Scentsy announced that Heidi and Orville Thompson will share the title of co-CEO and Dan Orchard will be president, effective immediately. Heidi Thompson previously served as president and Orchard was general manager of Emerging Markets for the Meridian, Idaho-based company. According to the company, the Thompsons have been able to scale back their day-to-day involvement […]

In their first seven years, Heidi and Orville Thompson built home- and personal-fragrance company Scentsy into one of direct selling’s top-line players. What began in a 40-foot metal shipping container on a Meridian, Idaho, sheep farm in 2004 led to meteoric growth by 2011 when they hit $535 million in revenue. The next year Scentsy […]