Natura &Co announced it is now in “exclusive talks” with asset manager IG4 about Avon's potential sale.

Avon Worldwide has been officially recognized by the Leaping Bunny Program, the globally recognized standard for cruelty-free products. Avon began a partnership with Cruelty Free International in July 2023 and has long been committed to animal welfare and using its influence to speak out against testing beauty products on animals.

Natura &Co, the owner of Avon International, announced its fourth quarter and full year 2023 earnings, reporting fourth quarter net revenue of $1.3 billion, a loss of $542.2 million from Q4 2022. Full year 2023 revenue reached $5.3 billion, an 8.5% decrease from 2022.

Avon International announced a new phase in its efforts to diversify its sales model with the opening of its first franchise stores in Romania. The in-person shopping experience of a retail store will be supported by an enhanced online presence in the market as well.

Avon’s had a makeover. We’ve been doing beauty differently for over 130 years.  We’re still doing that, but now we’re bolder and more modern.  Like it?  We do.  A lot of science goes into a brand refresh. The design team behind the new visual identity shared five things about Avon’s new visual identity. It’s bolder […]