Medical Marijuana, Inc., parent company of direct selling brand Kannaway, announced it has entered into an Asset Purchase Agreement with MFINITY, Global, LLC, a direct selling organization that promotes natural health. This agreement is part of Medical Marijuana’s new growth strategy that it refers to as “addition via acquisition,” which leans on acquisitions to realize market expansion.
MFINITY President Bill Andreoli will now serve as President of Kannaway, LLC. Andreoli has a history of completing more than a dozen successful acquisitions throughout his career, further positioning the company for future growth opportunities.
“This agreement sets Kannaway on a new and exciting course: addition via acquisition,” said Blake Schroeder, CEO of Medical Marijuana, Inc. “Our company is well positioned for this model, and we are eager to build upon this agreement as a model for the future. We are likewise excited to add the MFINITY product line to our portfolio and to welcome the MFINITY brand ambassador team to Kannaway as we believe both will enhance our value.”
MFINITY’s product line will now be exclusively sold under the Kannaway brand.