Ep 52: Adapting Business Strategies for a Changing Channel
In today’s episode, Wayne is joined by Rolf Sorg, Founder and CEO of PM-International.
Rolf began his career in direct selling while working at a car dealership, and after becoming a top earner, he founded PM-International. His perseverance and determination paid off, and PM-International is now ranked eighth on the DSN Global 100 List, with $2.55 billion in annual revenue for 2022 operating in 45 countries.
The PM-International story is incredible with an unprecedented 29 years of continued growth! At the recent DSN Global Celebration event, Rolf was awarded DSN’s coveted Bravo Leadership Award and PM-International won the Bravo International Growth Award for the third consecutive year.
In this episode, Rolf shares his journey to success in direct selling and addresses some of the challenges that accompany rapid growth and how to navigate them.
Watch the video below or listen to the podcast.
Wayne Moorehead has deep experience in marketing and brand strategy. He has applied his expertise and passion to help companies (from startups to Fortune 100) define, communicate and activate their brands. Wayne’s rare blend of experience and success has shaped his philosophy on effective growth strategies, and he believes the future of the channel will blend the best of direct selling with the best of direct-to-consumer.