Ep 111: Culture, Community and a Company that Listens: The jBloom Growth Story
In this episode of Direct Approach, Wayne Moorehead sits down with Jennifer and Bret Bonacorsi, Co-Founders of jBloom, to explore how their people-first leadership style and intentional culture have become their company’s biggest differentiators. From launching jBloom out of their home in 2004 to navigating one of the most successful acquisitions in the channel, their journey offers a masterclass in listening, leading and lasting growth.
You’ll hear:
- How culture became more important than product
- The intentional leadership strategies behind the Plunder acquisition
- Why belief, trust and transparency are the foundation of their growth
Plus: The family story behind their fastest-growing product line—and the unexpected social moment that helped unite two field cultures.tory behind their fastest-growing product line—and the unexpected social moment that helped unite two field cultures.
Watch this podcast below or listen to the podcast.
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Wayne Moorehead has deep experience in marketing and brand strategy. He has applied his expertise and passion to help companies (from startups to Fortune 100) define, communicate and activate their brands. Wayne’s rare blend of experience and success has shaped his philosophy on effective growth strategies, and he believes the future of the channel will blend the best of direct selling with the best of direct-to-consumer.