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read / International Focus
PM-International: Staying True for 30 Years and Counting
International Focus
BY JENNY VETTER April 20, 2024
PM-International: Staying True for 30 Years and Counting
PM-International CEO Rolf Sorg doesn’t believe in limitations—and he doesn’t think you should either. For the last 30 years, he’s led the company he founded with a resilience that be believes lives in all of us if you’re not willing to give up.
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VIDA DIVINA: Leading with Love
International Focus
BY JENNY VETTER March 29, 2024
VIDA DIVINA: Leading with Love
What could inspire a direct selling veteran to build another company from the ground up after he’s achieved incredible success over three decades as an entrepreneur, author and speaker? Armand Puyolt will tell you in one word: Love. Vida Divina, the latest chapter in this industry leader’s story, is a health and wellness powerhouse that’s sharing love through its people, its products and its possibilities.
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Pick Your EU Expansion Strategy
International Focus
BY Jérôme Freytag February 23, 2024
Pick Your EU Expansion Strategy
Curiously, many companies operate as though the differences between launching into European markets ends with language, when, in fact, each market within the EU should be treated as its own unique entity. Europe is not one monolithic market. US-based companies who view the EU as a homogeneous region tend to follow a similar, ineffective pattern that includes expanding all over Europe rather than focusing on major markets.
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OMNILIFE: A New Generation of Leaders
International Focus
BY Jenny Vetter November 08, 2023
OMNILIFE: A New Generation of Leaders
Over thirty years ago, Jorge Vergara and Maricruz Zatarain were introduced to a selling concept that would not only profoundly change their family’s life but the lives of millions. As they built their first network marketing business and learned how impactful the model could be for their family and friends, they dreamed of launching their own direct selling company. That dream became reality in 1991 with the launch of OMNILIFE de Mexico.
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