L’OCCITANE en Provence announced plans for the company to expand its omnichannel beauty and lifestyle brand through the direct selling model. This expansion is part of the company’s North American business transformation and is expected to help the company develop a more personal relationship with prospective customers.

The direct selling industry’s trade association, the United States Direct Selling Association (DSA), released the results of its 2020 Direct Selling Growth and Outlook Survey, revealing 13.9% growth in the industry and $40.1 billion in U.S. retail sales during the year. “America is forever changing, no more so than during the last year,” said Direct […]

The U.S. Labor Department has withdrawn its “Independent Contractor Rule,” which made it easier for companies to classify workers as independent contractors. “By withdrawing the Independent Contractor Rule, we will help preserve essential worker rights and stop the erosion of worker protections that would have occurred had the rule gone into effect,” said U.S. Secretary […]

In a unanimous court decision, the Supreme Court announced that Section 13(b) of the FTC Act does not authorize the FTC “to seek, or a court to award, equitable monetary relief such as restitution or disgorgement.” The ruling does affirm that the FTC can seek monetary relief, but it must first invoke “its administrative procedures […]

Mary Kay announced the launch of Suite 13TM, a virtual reality beauty experience that utilizes 360-degree, 3D imagery to allow users to browse the brand’s portfolio of skin care and tour “rooms” that explain the company’s global legacy, values and key product benefits and ingredients. If users find a product they’re interested in, they can […]

In an agreement that gives equity giant Carlyle Group a majority stake, Beautycounter is now valued at $1 billion. This valuation is more than double the company’s last reported estimate, which valued Beautycounter at $400 million in January 2018.  Beautycounter is known for being a mouthpiece for the clean beauty movement, and Founder Gregg Renfrew […]