Primerica, Nu Skin Enterprises Inc., Avon Products Inc., Tupperware Brands, Educational Development Corp.

The stock market has begun 2012 with some gusto as the S&P 500 has risen 7 percent through mid-February.

Capsalus Corp. (OTCBB:WELL) has completed the acquisition of the stock of GeneWize Life Sciences, Inc., the wholly owned direct-selling subsidiary of GeneLink Biosciences, Inc. (OTCBB:GNLK), a leader in consumer genomics. The deal will provide immediate revenues.

Last year was eventful for many direct sellers, including some management shake-ups, continued economic uncertainty and a strengthening U.S. dollar that shed international sales for many. As 2012 begins, more big news certainly lies ahead.

GeneLink Inc., LifeVantage Corp., ForeverGreen Worldwide Corp., Tupperware Brands Corp., Blyth Inc., Primerica Inc., Lightyear Network Solutions Inc.

As 2011 comes to a close and corporate boardrooms reflect upon the past year, there are some wildly varied perceptions of how Wall Street treated the direct selling sector over the past year.