It’s a spin on the well-known commercial. Sales? Can’t do without ’em. Recruiting? It’s the future of the business. Informed, experienced opinions? Priceless.
In the first part of this series, we described the various ways your company, your salesforce and your good will can be at risk on the Internet.
Engagement with social media is becoming a critical factor in a company’s growth and sustainability. Our next generation of consultants and sales leaders finds communicating online more natural than speaking on the telephone.
We end the year with a cover story on something near and dear to me—listening to your field leaders. Many years ago, I was introduced to the direct selling business model.
Next month I’ll celebrate two important milestones—my 54th birthday and the 35th anniversary of the day I was recruited into direct selling by a man wearing a polyester leisure suit with white platform shoes.
The bruises would alert you, but they may be hidden beneath her clothes. The psychological and emotional abuse may be disguised in the smile she greets you with each day. The sexual assault may be waiting for her after you hug her goodbye. Someone you know is or has been a victim of domestic violence. […]
If you are unaware of your obligations under the Federal Trade Commision’s (FTC) various (and changing) guidelines and regulations, you could be putting your company and salesforce into a potentially precarious legal situation.
The goal of leadership is to produce superior results on purpose, making leadership a results contest.
I was coaching a top party-plan sales leader recently, and she e-mailed me to ask if I would give her my opinion regarding the best use of her time. As a wife and mother (who home-schools her children) she is a master at organizing her personal life: assigning specific days for various home responsibilities, making sure her spouse and children get deserved attention, even squeezing in daily exercise. She also doesn’t hesitate to delegate—in both her personal and business life.
For any trade or professional association, a code of ethics plays an important role.
The industry has always prided itself on using word-of-mouth as the primary method for promotion and that the enormous amount of money traditionally spent by retailers on advertising was invested in the salesforce instead.
Direct sellers, especially those with nutritional products, have long counted athletes as some of their biggest fans. By landing high-profile sponsorships with Major League Soccer teams, Olympic gold medalists and IndyCar drivers, direct selling companies are enhancing both their businesses and their brands.