In an effort to impact positive change, more than 12,000 NewAge employees and representatives participated in the company’s annual Global Day of Service. Through service projects, donations to the NewAge ARIIX Foundation, the ARIIX Opportunity Rewards “Give It” program and the sales of UNITY T-shirts, NewAge supported unique charities within each market. Some of these […]

Plexus Worldwide announced Alexander Hoffmann will be the company’s new Vice President of International Sales, Latin America. Hoffman will lead sales efforts and revenue generation activities for the company in Mexico and throughout the region, including growing the Latin America market and all Hispanic regions while providing guidance and market direction for the executive team. […]

The Securities and Exchange Commission has proposed including workers within the gig economy, who do not have a traditional employment relationship with a company, in the potential changes to Rule 701, which offers exception “for offers and sales of securities by a private company under a written compensatory benefit plan or written compensation contract for […]

Herbalife Nutrition announced its entrance into the baked goods category with Protein Baked Goods Mix, formulated to be combined with Formula 1 Healthy Meal Nutritional Shake Mix. This new baked goods mix will provide consumers an option for high-protein muffins, pancakes, waffles and donuts as part of their weight-management plan. “Daypart offerings have been increasingly […]

Tranont announced that it has named Courtland Pearson as the new Chief Sales Officer. Pearson brings almost three decades of international business and direct selling leadership experience. “Courtland has worked closely with field leaders throughout the course of his career and has executed impactful strategies, programs and processes that have facilitated growth and expansion in […]

While December is commonly a quiet trading month, large cap direct sellers extended and consolidated their gains. The month of holiday breaks reflected a quiet period for the markets as a whole, but also signaled a slight upward performance of the Transformation Capital Direct Selling Index (TDSI), which rose 2.9%, as compared to gains of […]

The Department of Labor affirmed its final ruling on the classification of independent contractors under the Fair Labor Standards Act (FLSA). This final rule explicates that the core factors to be evaluated are “the nature and control over an individual’s work and the opportunity for profit or loss.” With these two elements met, the remaining […]

In a free-to-the-public virtual event, Advocare International hosted “Because I Can” on January 5th to an audience of more than 3,000. The purpose of the broadcast was to inspire attendees to make healthy choices and create new positive mindset goals in 2021. Topics covered included supplementation, nutrition, goal setting, stress management and 24-Day JumpStart Tips®. […]

New Avon Company, the 135-year-old beauty company, has announced it has changed its corporate name to The Avon Company. The name change is effective immediately. “Our name has changed to more clearly represent our vision and provide a more independent front as we continue to grow and build upon the business,” said The Avon Company […]

Herbalife Nutrition announced it has joined the United Nations Global Compact, the largest corporate sustainability initiative in the world. The United Nations Global Compact works to adopt policies that improve communities and sustain and defend the basic universal tenets that protect people and the planet. “We are proud to join the U.N. Global Compact and […]

USANA Executive Director of Marketing and Social Media Jessica Reimer-Arias was named by PRNews as one of the Top Women in PR. This recognition is given to women leaders who demonstrate significant passion for their work both inside their organizations and in volunteer capacities, and who are advancing diversity initiatives. Reimer-Arias has worked in public relations, marketing […]

Who is your real customer? Customer centricity will keep reshaping the direct selling industry in 2021. Top companies agree that it’s important to dedicate significant resources to educate their representatives about how to build future-proof relations with their brands’ end-users for long-term acquisition and retention. In such a way, companies support distributors as independent entrepreneurs […]