DXN Holdings Bhd announced Prajith Pavithran has been named Chief Executive Officer. Pavithran joined the company in 2001 as a sales executive. Since then, he has held a number of roles within the company, including Country Manager of DXN Mexico and Chief Marketing Officer.

Pavithran succeeds Teoh Hang Ching, who will now transition into a role that focuses on leading the DXN Group’s pursuit of expansion in China.

“Prajith’s appointment reflects DXN’s strategic shift towards leadership infused with fresh energy and perspectives,” said Datuk Lim Siow Jin, DXN Executive Chairman and Founder. “His extensive experience and proven track record of driving growth in DXN’s core markets makes him the ideal candidate to lead the group forward. His deep understanding of these key markets will be invaluable in navigating the evolving business landscape and ensuring DXN Group’s long-term success.”