Ayo Olaseinde has been named the inaugural Chairman of the Saladmaster Board of Directors. The newly established board is a strategic move to support long-term growth and brand sales for the company. Olaseinde brings more than four decades of direct selling experience to the position and previously served as Saladmaster President. He will now guide the formation and operation of the Saladmaster Board and provide hands-on support to Saladmaster dealers and distributors.

“Ayo’s leadership and passion for people have shaped Saladmaster into the powerful, purpose-driven organization it is today,” said Ryan Reigle, Regal Ware CEO. “In this new role, he will focus entirely on inspiring our sales force, mentoring leaders, and bringing world-class tools and training to our global network.”