The Direct Selling Association (DSA) in the UK has confirmed the appointment of four new members to its board of directors. These new members include: 

• Alessandro Martinez, Managing Director, Vorwerk UK & Ireland
  Martinez joined Vorwerk in 2017 and has almost three decades of international experience in B2B, B2C, direct selling and FMCG markets. 
• Holly Baker, Country Manager, Scentsy
  Baker joined Scentsy in 2017 and brings 17 years of experience in the retail categories of beauty, lifestyle and home brands. 
• Ros Simmons, Managing Director UK & EU, MONAT
  Simmons is an entrepreneurial leader and brand builder with more than three decades of experience in the beauty industry. 
• Scott Yates, Managing Director, Essens UK & Ireland
  Yates joined Essens in 2018 and oversees the brand’s operations in both the UK and Ireland. 

“I am delighted to welcome our four new board members, who bring a wealth of experience, knowledge and wisdom to the association, from diverse areas of business and retail,” said Susannah Schofield OBE, Director General of the Direct Selling Association. “I look forward to working with them as they play their part in steering the future of this sector of retail in the UK. With many of our member companies currently reporting that they are seeing increased numbers of people joining their independent sales forces in order to maintain the benefits of flexible and remote working that were enjoyed during the pandemic, we expect to see the direct selling channel enjoy continued growth over the coming years.”