Amway’s Nutrilite product has been named the number one selling cellular health brand in the world by data analytics company GlobalData. This title was determined based on consumer and online research, brand presence, price points, sales data and additional key metrics that were validated through a modelling of overall sales data and cross-checking brand shares against total market value and volume.
Nutrilite is part of Amway’s commitment to help consumers experience a positive impact on their holistic aging and overall “healthspan,” or the number of years that they enjoy good quality of life. Proactive lifestyles that include balanced, plant-based nutrition and supplementation, hydration, physical activity and sleep are part of creating a healthy overall wellbeing, and Amway scientists have remained focused on exploring the role that cellular health plays in this endeavor.
“The independent validation of Nutrilite as the world’s #1 selling cellular health brand is a testament to the trust consumers around the world place in Nutrilite products,” said Brandi Huyser, Amway Vice President of Global Nutrition Brand Marketing. “For over 90 years, Nutrilite has combined the power of botanical science and innovation to help people live healthier lives. Today we are excited to advance the conversation around cellular health and help more people understand the foundational role healthy cells play in achieving optimal healthspan.”
Nutrilite combines what the company calls “the best of nature with the best of science” in a plant-forward formulation that incorporates botanical ingredients that are grown, harvested and processed in Amway-owned, certified organic farms and NutriCert certified partner farms.