MONAT welcomed hundreds of its market partners from across Mexico and Latin America for a weekend of training, recognition and celebration at its MONAT Mexico Together event. The gathering highlighted MONAT’s momentum in the region and provided an opportunity to debut new products, including MONAT’s BOND IQ Collection, designed to strengthen and repair hair from the inside out. Attendees were also included in the announcement that the much-anticipated MONAT Skincare collection, which includes microbiome-friendly skincare, will arrive in Mexico this summer.
MONAT’s top 50 sellers were granted an invitation-only experience at the TikTok Mexico headquarters to learn more about content creation and gain business-building insights. MONAT TikTok Shop launched last year to “seamlessly integrate” TikTok Shop sales while ensuring that distributors see their transactions reflected in their back office and compensation plan. The goal of this rollout was to leverage the pervasive social media and commerce platform to expand its reach and provide distributors with an additional and engaging way to sell MONAT products.
During its recognition ceremonies, the company also honored Barbara Turbay, who made company history as Mexico’s first MONAT Motor Club Member and received her keys to a new BMW, earned through the Motor Club Program.
“Barbara’s accomplishment symbolizes what’s possible when passion, consistency and belief come together,” said Sr. Luis Urdaneta, MONAT Co-Founder and Chairman. “Her success is inspiring a new generation of entrepreneurs throughout Mexico.”