At its Leadership Event 2024 in Berlin, Germany, PM-International welcomed more than 2,200 leaders from around the world. The event was the company’s largest Leadership Event to-date and offered attendees a glimpse into the upcoming product innovation within the FitLine nutritional supplements line planned for 2025.
The event was also the platform for announcing the company’s plans to significantly increase its annual philanthropic efforts. The PM We Care Foundation donates $2.4 million every year to World Vision, a humanitarian aid organization that provides underserved children with access to education, clean water and medical care. With this additional support, the company will now support an additional 600 children, bringing its total number of sponsored children to 6,600 worldwide.
“PM-International is proud to be World Vision’s largest corporate sponsor, contributing to sustainable change,” said Vicki Sorg, PM-International Charity Ambassador. “The latest annual donation total does not yet include all direct donations and emergency aid that PM-International also provides.”
At the event, CEO Rolf Sorg highlighted the company’s continued and successful commitment to the direct sales model, stating: ““Direct sales is not just part of our past at PM-International; it is our present and our future.” Sorg also emphasized the company’s positive growth, including a record number of new distributor registrations in November and its highest-ever monthly retail sales in company history.
