Everything we think you (and your field) should be reading, listening to and utilizing in order to stay engaged, informed and one step ahead.
Book / Mind the Gap: Creating Your Successful Business Strategy
By Susannah Schofield OBE
Performing an accurate analysis of your business can sometimes prove difficult—while you know the most about your business, you’re also too close to it. Mind the Gap: Creating Your Successful Business Strategy helps you evaluate your business like an objective third party. The book guides you through an honest assessment of your business, including weaknesses, comparing performance against consumers’ perceptions, strengths and any custom criteria you deem valuable.
AI Tool / Mokker
Gorgeous product photography typically takes a chunk out of your marketing budget, your graphic designer’s schedule or both. With Mokker, there’s a cheaper, quicker way to create product photography that sells. Using a single product image, Mokker can create professional, campaign-worthy images using photorealistic AI-generated backgrounds. Control the colors of your AI photos to stay on brand and resize the final photos to accommodate your various deliverables.
APP / Athena Delegation
Repetitive comms and miscommunication with your Executive Assistant causing a bottleneck? Athena Delegation helps you delegate 10 times more by sending your Executive Assistant instant voice notes. Delegating by voice is four times faster than delegating via email/message. With features including auto-record and instant transcription, Athena Delegation integrates with Slack, email or Asana. You can send text, pictures or videos and know whether they have been sent, delivered or read.
Podcast / Beyond the To-Do List with Erik Fisher
Entrepreneurs looking to strike a balance between well-being and efficiency will certainly benefit from Beyond the To-Do List podcast. Erik Fisher engages with productivity experts such as Gretchen Rubin to pose insightful questions and create actionable advice that listeners can apply to their businesses and lives. For more than a decade, Fisher has interviewed experts to discover perspective, practical knowledge and insights for living a meaningful life—the true end goal of productivity.
YouTube Channel / The Art of Improvement
Personal development doesn’t have to be a chore; The Art of Improvement’s videos make it fun! Using hand-drawn illustrations to convey the main ideas of the voiceover in real time, watch the concepts come to life while learning expert insights and comprehensive tutorials. Not only are the concepts easy to understand and fun for the whole family, but they can be helpful to even the most seasoned leader.
Audio Book / Eat That Frog! 21 Great Ways to Stop Procrastinating and Get More Done in Less Time
By Brian Tracy
There’s an old saying that if you eat a live frog first thing in the morning, you can rest easy knowing that you’ve completed the worst part of your day. Brian Tracy uses this metaphor to encourage the reader to tackle their most challenging tasks first. Eat That Frog! 21 Great Ways to Stop Procrastinating and Get More Done in Less Time is an international bestselling book that shows the reader 21 different ways to stop procrastination in its tracks and organize each day.
From the December 2024 issue of Direct Selling News magazine.
