The Direct Sellers Association of Canada (DSA Canada) celebrated its annual Direct Sellers Day. Themed My Independent Spirit to highlight the resilience, creativity and entrepreneurial drive of independent sales consultants (ISC) across Canada, the event included the ISC Awards ceremony, which honored finalists in four categories: Rising Star, Mark of Distinction, Community Spirit, and Direct Seller of the Year.
The Toronto event also featured keynote speeches from previous award winners, 2024 nominees, industry executives and inspirational sales leaders who have overcome significant challenges to grow successful businesses.
“Recognizing our outstanding ISCs is crucial as they are the backbone of our industry, providing personalized customer experiences and significantly contributing to the Canadian economy,” said Peter Maddox, DSA Canada President.
