The Vorwerk Group announced its financial results for the full year 2022, posting a positive result with $3.4 billion in net sales and just under 95,000 sales advisors. The Thermomix division generated $1.8 billion in revenue, a record sales number for this division.
Vorwerk Italia’s Folletto division, which launched a new vacuum cleaner in April 2022, generated $424 million in total sales, a 4.4% increase, and is the highest performing country in the company’s vacuum cleaner segment.
“Our clear strategy of consistent entrepreneurial decision-making along with our clear commitment to direct selling have once again more than justified themselves,” said Dr. Thomas Stoffmehl, Speaker of the Vorwerk Group Executive Board. “Yet again, the sales advisors, employees and customers who make up our Vorwerk community have demonstrated their great faith in our sales model as well as their ability to cope with challenges. As a result, we have the ideal conditions for continuing the Group’s growth trajectory.”
