Archive for November 2013

Blyth Rejects Unsolicited CVSL Proposal

Blyth Inc., a marketer of health, wellness and beauty products, as well as candles and home accessories, today announced that its board of directors has unanimously rejected an acquisition offer from CVSL Inc. Blyth, whose family of direct selling brands includes ViSalus and PartyLite, received the unsolicited conditional proposal from Dallas-based CVSL on Oct. 25, 2013.

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Direct Sellers among MarCom Award Winners

The MarCom Awards—one of the largest creative competitions in the world—has revealed its 2013 honorees, and several direct selling companies are being recognized for their achievements in marketing and communications.

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Vivint Solar Builds Market Share through Direct Sales

Just two years after launching its residential solar offering, Vivint now claims a 9 percent share of the U.S. installation market. The company’s door-to-door sales strategy has attracted investors and enabled Vivint to thrive in the rapidly growing solar industry.

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