Tuesday / March 28. 2023
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Tuesday / March 28. 2023
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Nike’s Ditching of Amazon Fuels Direct to Consumer Movement
Nike’s Ditching of Amazon Fuels Direct to Consumer Movement
Nike’s decision to stop selling merchandise to Amazon is just the “tip of the iceberg” of brands opting to go directly to consumers, internet entrepreneur Tim Armstrong told CNBC on Friday. “The direct-to-consumer movement will be the replacement for the retail issues and commerce issues that are going on because of the platforms,” said Armstrong, founder of […]
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Authentic Imagery Matters
Authentic Imagery Matters
Grabbing attention and influencing action with compelling images is still a top social media marketing strategy. A survey by Social Media Examiner shows that 80 percent of marketers use visual assets in their social media marketing. Nearly a third of marketers say visual images are the most important form of content for their business. “We […]
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Steve Dee Named Rodan + Fields Chief Information Officer
Steve Dee Named Rodan + Fields Chief Information Officer
Rodan + Fields, LLC recently announced the appointment of Steve Dee as chief information officer. Dee brings more than 25 years of technology and digital experience to Rodan + Fields, with experience at leading brands like Nike, J. Crew and Accenture. Most recently, he was vice president of Technology at Nike where he was responsible for leading […]
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Herbalife Nutrition Goes Back to School with Innovative Activewear Design Challenge
Herbalife Nutrition Goes Back to School with Innovative Activewear Design Challenge
Los Angeles-based Herbalife Nutrition announced a design competition in collaboration with the prestigious Fashion Institute of Design & Merchandising (FIDM). Kicking off with the new school year, the design challenge is part of a special Advanced Study Program, International Manufacturing & Product Development, where FIDM students will develop a line of activewear for Herbalife Nutrition’s […]
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