Many of these young game changers grew up within the industry, either as distributors or as children of industry legends, and so carry the advantage of history as well. As a result, they are well‑versed on the value of compensation plans and distributor engagement, but also know how to leverage and embrace social media and digital footprints.
The company was founded in 2017 around four pillars or priorities that continue to inspire the Bradleys and their team today: community, activity, uplift and light.