Avon Products Inc. has launched a new brand campaign—”Watch Me Now”—calling on people to reconsider their views of the iconic company. Avon, which has been transforming women’s lives by doing beauty differently, has evolved its positioning to better reflect the Avon of today—an innovative, bold and inclusive beauty brand. Launched as Avon enters its 135th year, “Watch Me Now” is […]
Avon Products, Inc. recently announced the appointment of as chief beauty and brand officer, effective November 1, 2018. Thompson joins Avon following a 24-year career at Diageo PLC, most recently serving as chief marketing and innovation officer for Diageo North America. At Avon, he will focus on leveraging the strength of Avon’s beauty marketing and innovation to create more agile category teams that will […]