Posts Tagged ‘Engagement’

Under the Influence

influencer

Does influencer marketing have a place in direct sales? The concept of working with celebrities to promote brands is evolving into highly targeted campaigns with online influencers. Influencer marketing is now big business, and according to the experts, it is only going to grow. What’s Happening: While consumer buying habits continue to evolve along with…

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The Power Of Positive Psychology

The Power Of Positive Psychology

“I’ll be happy when I…” You’ve probably had this thought; most of us have. Common conditions for happiness include everything from earning that promotion, getting a raise, or changing jobs to meeting one’s future spouse, having a family, buying that car you’ve wanted, or moving into a bigger house or to a new city. Many…

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Best Places To Work In Direct Selling 2018

Choosing the best places to work in our channel is by no means easy. There’s some stiff competition out there, perhaps even more than you might find in other industries. That’s because direct selling was founded upon principles of exceptional service, personalization and taking care of one’s own. Those values are usually presented in the…

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Collaboration and Engagement Key to Achieving Our Policy Goals

Direct Selling Association

Click here to order the November 2017 issue in which this article appeared. DSA’s mission is to police, promote and protect its members. That’s how we ensure a landscape in which direct selling companies can operate effectively and ethically while protecting consumers from bad actors. A large part of this mission is the work DSA does with…

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