How many of us DVR our favorite television shows because we don’t want to be bothered with ads? Or click the “x” on those pop-up screens telling us about limited-time offers? What about the ads displayed on billboards, on the sides of buses, in the subway, the grocery store and sporting events? When advertising pervades […]

Meridian, Idaho-based international fragrance and home décor company Scentsy has been named one of the top businesses in the country for employee satisfaction, debuting at No. 35 on Forbes’ America’s Best Midsize Employers list. Each year, Forbes partners with research firm Statista to determine the top 500 midsize employers representing 25 different industries. The list […]

I do not remember exactly when I first heard the question: Are we there? My memory is of a television commercial many years ago with two kids in the back seat of a car constantly asking their parents that very question. The question is indeed an excellent one. It is full of anticipation and excitement […]

In their first seven years, Heidi and Orville Thompson built home- and personal-fragrance company Scentsy into one of direct selling’s top-line players. What began in a 40-foot metal shipping container on a Meridian, Idaho, sheep farm in 2004 led to meteoric growth by 2011 when they hit $535 million in revenue. The next year Scentsy […]