Modere CEO Asma Ishaq was awarded the distinction of NutraChampion 2020 during the NutraIngredients–USA Awards, the preeminent showcase for the nutrition and supplements industry.
The NutraChampion Award honors the nutraceutical industry’s thought leaders and innovators who leave a lasting impact on nutrition and the nutrition industry across Europe, Asia-Pacific and the US. Selected by a panel of independent expert judges, Ishaq was celebrated for her “important and lasting contribution to the industry and the wider causes of public health and nutrition.” The award celebrates “long-term and high-level personal achievements that have driven change within the science and business of [the] industry.”
“Asma Ishaq is a visionary leader of the natural products industry and a driver for the collagen market in particular,” commented Stephen Daniells, NutraIngredients–USA editor-in-chief.
When Ishaq introduced collagen and hyaluronic acid (HA) supplements to the US market 20 years ago, the category was nearly nonexistent. It is now one of the fastest-growing among nutritional supplements. Ishaq began in product development, formulation and manufacturing, and also branched into ingredient supply before ultimately launching her own company in 2009. She led it to a successful acquisition by Modere in 2017 and became Modere’s chief executive officer in 2018. She has since expanded the company’s presence to 42 international markets.
“It is an honor of a lifetime to receive this recognition from NutraIngredients,” said Ishaq. “I have long understood our obligation as an industry to set and maintain a high bar for excellence in everything we do to provide our consumers with the quality nutritional supplements and natural products they demand and deserve.”
