Tastefully Simple announced it will appear in the new feature film As They Made Us, which releases April 8th and stars Simon Helberg, Candice Bergen, Dustin Hoffman and Dianna Argon. The production company for the film approached Tastefully Simple about being a product partner for the film, expressing that the woman-owned company would be a good fit for the movie’s modern heroine. Throughout the movie, Tastefully Simple products will be visible on the kitchen set and will also appear as the lead character makes Tastefully Simple’s Classy Chocolate Pound Cake.
“We are incredibly honored to be part of “As They Made Us,” said Blashack Strahan, Tastefully Simple Founder and CEO. “The trailer alone had several of us in tears. It’s about life as many of us know it—funny, yet heart wrenching and undeniably real. One of our principles is ‘Be Real.’ What an honor to be part of something that is so aligned with our values and our products.”
Color Street also had a spotlight moment recently as part of the celebrity swag bag given to performers and presenters at the 2022 Grammys, including Billie Eilish, Olivia Rodrigo, H.E.R. and Jon Batiste. Color Street’s nail strips, made with 100% real nail polish that requires zero dry time, were included alongside other exclusive luxury skincare gifts and treats.