Epicure welcomed Samantha Toomey Ballard to its executive team. Samantha Toomey Ballard has been named Vice President of Field Development. Ballard has more than a decade of direct sales experience and brings a background in sales, management, business development and strategic field training. As a social media expert, Ballard will lead the company’s social strategy and manage sales and field development efforts.

“With Ballard joining our leadership team, we anticipate a strong next wave of growth in the US,” said Amelia Warren, Epicure CEO. “As part of our US expansion plan, we’ll also launch our Good Food. Real Results. program in 2025 to make healthy cooking and staying on track easy, allowing people to meet their health and wellness goals and see real results.”