Velovita announced Robert Oblon has been named Chief Marketing Officer. Previously, Oblon founded and led a number of multimillion-dollar direct selling companies and brings expertise in business strategy, marketing, brand development and growth acceleration. In this new role, Oblon will oversee the company’s global marketing initiatives, fuel brand innovation, elevate market presence and foster deeper connections with Velovita members and customers.

“This is a pivotal moment for Velovita,” said Kosta Gara, Velovita Founder and CEO. “The addition of Robert to lead our Marketing and Events team shows our commitment to building a world-class organization that delivers innovative strategies, enhances our global community and inspires our members to achieve lasting success. His expertise will be vital as we continue expanding worldwide.”