4Life announced the promotion of Laura Bernier to Vice President of Sales & Marketing. Bernier joined 4Life in 2011 in the company’s Customer Service and Premier department and has been critical for developing meaningful relationships with top-tier field leaders. In this new role, Bernier will work with the Field Development team to focus on strengthening the 4Life brand through sales and marketing initiatives across the US, Canada and the Caribbean.

“There isn’t anyone I’d rather have in this seat than Laura,” said Danny Taylor, 4Life Chief Executive Officer. “Her unique skill set will be crucial to our strategic success as we move into the latter half of 2025 and onto convention next year. I’m excited to work with her and to watch her excel.”