QuiAri announced that Kirikos Lazarou has been named Field Development Director for Europe, the Middle East and Africa. Lazarou lives in Athens, Greece and brings decades of multilevel marketing leadership experience to the role.

The company said Lazarou’s extensive experience in the European, African and Middle Eastern markets will fortify their leadership as the brand continues its global expansion initiatives, following its rapid growth within Asia, specifically Indonesia and South Korea.

“QuiAri is growing fast, and Kirikos is someone who can keep up,” said Bob Reina, QuiAri Founder and CEO. “He has been in the direct sales Industry for a long time, and has a ‘whatever it takes’ mindset that aligns with the QuiAri mission. It’s a pleasure to welcome him to the QuiAri family.”