4Life announced that Deborah Dixon, previously Vice President of Marketing Communications, has been promoted to Senior Vice President of Marketing Communications. Dixon will continue to oversee department and field communications, strategic planning and execution of MarCom plans, and content owner collaborations.  

“I’ve worked closely with Deborah for more than ten years,” said 4Life President and CEO Danny Lee. “She approaches every assignment with passion and a commitment to excellence. Her proficiencies aren’t limited to a single category, and she continues to prove herself in the world of operations and creativity. It’s great to watch her advance in her career.”  

Before joining 4Life as a project manager, Dixon held a management position with the Salt Lake City Organizing Committee for the 2002 Olympic and Paralympic Winter Games in Salt Lake City, Utah. She has held numerous roles within 4Life, including Vice President of International Product Registration and Vice President of Field Development.