Anovité announced Christopher Cooper has been appointed Vice President of International Development. Cooper brings almost three decades of executive leadership experience to the role across the direct selling, wellness, supplement and beauty sectors, with expertise in international markets including Asia Pacific, Africa and the Middle East, where he led operational growth, market expansion and global scaling.

Cooper’s appointment is part of Anovité’s preparation for its planned international growth initiatives as it continues strategic expansion across Asia Pacific.

“Chris brings a rare combination of global experience, operational leadership and deep understanding of international field development,” said Katie Kleinsmith, Anovité President. “As we continue expanding our worldwide footprint, having someone who has successfully navigated complex global markets at the highest level is incredibly valuable. We are building something very special, and Chris is a major part of that vision. We believe products like Colostrum6 are uniquely positioned for global demand. The consumer response we’re seeing both domestically and internationally has been extraordinary, and we’re building the infrastructure necessary to support what we believe will be massive international growth over the coming years.”