Shaklee announced Christina Maniscalco has been named Sales Strategist for its Pomifera brand. Maniscalco brings experience across communications, training, operational efficiency, incentives, product launches and partner engagement and has held a number of leadership roles at both direct selling and retail brands.

Maniscalco will now focus on supporting Pomifera’s field systems, communications infrastructure and Partner experience as she works to improve clarity, streamline processes and equip leaders.

“Christina’s operational strength and deep field insight will elevate communication, readiness and the Partner experience,” said Samantha Ballard, Pomifera President. “We’re thrilled to welcome her to the team.”