S3, E48: Articles from the October/November/December 2026 issue Direct Selling News

In this podcast, we share articles straight from the pages of the October/November/December 2026 edition of Direct Selling News. This episode explores two developments that direct selling executives should have on their radar: OMNILIFE’s major investment in US operations and the growing legal scrutiny surrounding ecommerce platforms. First, our International Focus spotlight takes us inside OMNILIFE’s $64 million Innovation Park in Allen, Texas. The new campus brings together manufacturing, corporate operations and logistics, marking a significant milestone for the 35-year-old company.

President and CEO Amaury Vergara Zatarain explains how the investment will strengthen OMNILIFE’s connection with US distributors and consumers, create opportunities for research collaboration and support future international growth. The project also reflects the company’s commitment to its philosophy of “people taking care of people,” with an emphasis on local employment, operational quality and long-term relationships.

Then, The New Compliance Battleground by Brent Kugler, Partner at Scheef & Stone, examines the increasing legal risks associated with digital enrollment and website tracking technology. From unenforceable sales representative agreements to undisclosed pixel tracking, companies face potential exposure when their ecommerce platforms fail to meet legal requirements. Brent outlines six practical steps companies can take to evaluate their tracking tools, update privacy policies, protect customer information and strengthen compliance practices.

Both stories offer important perspectives on building businesses equipped for the future, from investing in operational infrastructure to protecting the systems and customer relationships that support growth.

Listen to this podcast below or available on your favorite podcast platform: Apple, Spotify, Audible